The Cold Hard Axe | Corporate Identity Design

Project Overview

Create a comprehensive team identity for an “extreme” sports team, capturing the team’s essence, energy, and values. This identity will be expressed through a series of branded items commonly used by sports teams and fans.

Project Goals:

1. Develop a dynamic and memorable team identity that resonates with the spirit of extreme sports.

2. Design cohesive branded items that maintain consistency across various touchpoints.

3. Create a strong visual presence that attracts fans and communicates the team’s identity.